Never heard about ad sales? Or have you heard of it but have zero clue what it does? Well you’ve come to the right place, because I’m about to tell you all the basics that you need to know about the space that is crucial to companies like Google, Facebook, and where I work, NBCUniversal.…
I’ve always had my eye on the entertainment and media industry, whether it’s because I grew up binging Keeping Up with the Kardashians or re-watching Bridesmaids multiple times. It’s an industry that not only cures my boredom at times, but brings me to the forefront of culture. My passion for this industry has led me…
This blog was written by Peer Career Ambassador, Aditya Agarwal ’22 The LinkedIn platform has expanded significantly over recent years. It is important to keep your account updated and authentic since it serves as a virtual representation of your professional development. However, once your LinkedIn is well crafted, it is also crucial to optimize its…
For our lunch and learn during Summer Venture Program week 9, Fleishman Hillard and Babson’s PR Department joined forces to teach our entrepreneurs all about navigating the press and media. Sarah Francomano from Fleishman Hillard, began the talk by explaining how you can tell when your company is ready for PR and describing what PR…
It is hard to believe that we just completed our last week of programming for this year’s Summer Venture Program (SVP). Our startups have grown so much since the beginning of SVP. To see what our entrepreneurs have been up to all summer, check out the previous weekly blogs (after reading this one of course).…
Babson College’s Public Relations (PR) team stopped by the Blank Center to share their tips for interesting the media in your business and how to handle it when they are. Babson’s PR team works specifically for “earned media” by providing media outlets with great Babson-related stories. Their techniques are applicable to businesses at every stage.…
The Blank Center’s #How2Tuesday series continues on Tuesday, April 4 at 5pm in the Blank Center Televideo Room! How 2 Engage with the Media with Babson’s Public Relations team! Meet the Babson Public Relations team and participate in a discussion around best practices in planning for promotion, working with the college’s built-in PR machine, and…
The following post is from David Zamarin ’20, founder of DetraPel, a fall 2017 hatchery business. Every startup founder will always hit a block on the road. Sometimes those blocks could include a manufacturing issue, a loss of customers, or an internal issue with the team. But, there is almost certainly one problem that every…
Today is my last day interning for Viacom, and I find it to be a very bittersweet experience. As I made my way to work this morning I found myself in deep thought as I reminisced about all the great times that I’ve had working this summer, and all the great people I have met…
As I have mentioned in my previous posts, Viacom to my surprise has a company culture that is very relaxed and laid-back. The first indicator of this culture to me was the clothing choice of the people in the office. Many of the employees often come to work in business casual attire, but there are…
