Babson Professor Lauren Beitelspacher becomes the latest Babson faculty member to receive the Pearson Prentice Hall’s Solomon-Marshall-Stuart Award for Innovative Excellence in Marketing Education (American Marketing Association Teaching and Learning SIG). Beitelspacher received the award this summer for innovation in her Retailing class. Previously Professor Anne Roggeveen received the award in 2014 for her creation…
By Katie Rosario, Assistant Director of Youth Programs at The Lewis Institute. Six months ago, I didn’t even know how to spell entrepreneurship, much less interface with it daily. I started my position at The Lewis Institute as the Assistant Director of Youth Programs at the start of our busiest time of the year and was told…
We’ve talked repeatedly on this blog about the importance of relationships to all of us here at The Lewis Institute, and we’re particularly grateful for the time, talent, and expertise that our Senior Fellows in Social Innovation share with the entire Babson community and beyond. And we’re always excited when our Fellows have new and…
Curious about the next big thing? Companies should be always curious in order to stay competitive. It is easy to spot innovation within the field of product-offering industry, but what if we shift our attention to professional service-offering industry? Where does innovation lie in that field? I would like to answer this question with my…
Post by Ruben Mancha, Sebastian Fixson, Jennifer Bailey, Victor Seidel, Bala Iyer, Sinan Erzurumlu, and Steven Gordon Increasingly competitive market verticals and Digital Titans crossing traditional industry boundaries place pressure on organizations to innovate. Seventy-nine percent of CEO’s participating in a large-scale global survey report innovation as being their top-most or among their top-three priorities.1 At…
By Ruben Mancha and Bala Iyer In the era of digitalization, physical and digital components are seamlessly integrated to create interactive products and services. Value propositions no longer come from what products are, but from the experiences they create. We are in the midst of the fourth industrial revolution—the digital revolution—and we need to regain perspective…
On Tuesday May 2, a large group of students, alumni, and friends of Babson College convened at our San Francisco location for a very special event: Babson Connect. This year’s special guest at connect was 1999 undergraduate alumnus Jamie Siminoff, founder and Chief Inventor of Ring. Jamie spoke with Babson’s Carol Hacker—who has known him…
On Saturday, April 22 a group of enterprising Babson students hosted the first ever Babson TEDx event. Conceived and organized by a group of MSEL students, the event was a huge success, attended by an audience of 70-100 people who arrived early and stayed until the finish. Titled “Disruption 360,” the event included a fascinating…
My colleagues Johanna Beers and Mary Beth Crook worked closely with a recent graduate, Abby Speicher, while she was an MBA student and wanted to share her venture’s recent accomplishments in the blog post below. On Friday, February 24th, many Babson community members were glued to their televisions to watch Abby Speicher, a 2015 Two-Year…
If you’ve had the opportunity to talk with members of the Babson community, chances are that you have heard about the wonderfully diverse community that we are. We often say that Babson is a living and learning laboratory shaping today’s educators and tomorrow’s entrepreneurial leaders around the world. Part of our mission is to ensure a…
