Tag: Consumer Products

Vicky Keller

Success, Failure and the Drive to Keep Creating

  As Babson students, faculty and staff, we eat, breathe and sleep an entrepreneurial mindset.  We know that this mindset encompasses an approach to life that sets us up for success in whatever we pursue.  It allows us to constantly be creative and be grateful for every failure we experience and grow from.  As the…

Posted In Undergraduate Blog

Brenda Kostyk

The BIG “E” – Big Company Entrepreneurship

So far this semester, I’ve blogged on a variety of topics related to new ventures.  For those who aren’t interested (or at least not yet!) in launching their own gig; there are boundless entrepreneurial opportunities within existing ventures, such as start-ups, small businesses, or large companies.  To start, let’s talk about the BIG “E” —  Big…

Posted In Undergraduate Blog

Brenda Kostyk

‘Tis the Season for Sharing, Listening & Maybe Even Pivoting!

The Holidays — A Ripe Opportunity Amid the flurry of holiday activity now upon us, don’t forget to put on your entrepreneurial eyes and ears to listen and observe family, friends, and fellow shoppers.  Often overlooked, these folks are terrific for sourcing and testing ideas.  Consumer feedback, even at its most informal, is a smart…

Posted In Undergraduate Blog

Caroline Hayes

How to Begin your Internship Search!

How do I get started with my internship search? Many students over the past couple of weeks have come into the office and simply asked “How do I get started with my internship search”?  Since many of you reading this blog could be asking the very same question, I thought I would give you a…

Posted In Undergraduate Blog

Jaime Doherty

Connecting with Employers – beyond campus and in the cloud

Resources. A common topic with employers and recruiters these days…  mostly around the lack thereof.   Now more than ever, recruiters and HR professionals have tighter budgets, and with tighter budgets often comes travel limitations.  Yet there is still the need to meet and hire top talent.  To continue seeking this talent, they must be creative,…

Posted In Undergraduate Blog

Michelle Lederhos

This is Retail

Blog post authored by CCD student blogger, Natalie Cullings, UG Class of 2014 Looking for a fulfilling career with a company that’s not only innovative, but gives back to and strengthens communities? If so, you might be overlooking a long-lasting career opportunity in a critical industry: retail. The National Retail Federation launched thisisretail.org in 2013 to…

Posted In Undergraduate Blog

Michael Chmura

LEGO Builds Toward Sustainability

While the latest recession hit the toy industry hard, Lincoln Armstrong M’93, of LEGO Americas Brand Marketing, said his company has experienced tremendous growth.  LEGO’s secret to success, Armstrong said, was a focus on core customers bolstered by innovative marketing campaigns. Armstrong’s talk, entitled “Innovation in Brand Marketing:  The LEGO Experience.” was delivered to a…

Posted In News & Announcements Blog