By Patricia Berens | March 26, 2019
Horn Library has added a subscription to Consumer Brand Analytics, a resource you can use to analyze a brand or compare brands for market size, brand loyalty and brand switching, demographics, social media, and sports fan involvement. Find it on the library’s A-Z list of databases. If you’re looking for additional consumer behavior and market…
By Patricia Berens | March 6, 2019
Mergent has improved the interface of the Investext module on Mergent Online. Some of the enhancements are: Overall Enhancements Compound screening capabilities with the ability to filter by date ranges Broker reports can be viewed/downloaded within company research Ability to batch download or view broker reports Search Enhancements The UI and UX has been changed…
By Patricia Berens | February 28, 2019
Did you know that Horn Library subscribes to a couple of movie streaming services that students, faculty, and staff can use for free? Feature Films for Education focuses on both current and hard-to-find titles, including dramas, literary adaptations, blockbusters, classics, science fiction, environmental titles, foreign films, social issues, animation studies, Academy Award® winners, and more.…
By Patricia Berens | February 28, 2019
Horn Library makes a varied selection of industry and market research resources available! But where to find them? And where to start? Listing of databases by subject: Choose Industry or Marketing from the drop-down Consult a research guide: Try the Industry Information Research Guide, Market Research Guide, or Porter’s Five Forces Research Guide Send an email to research@babson.edu, tell…
By J Hebard | October 9, 2018
The Vault team has fixed the problem causing the outage. Everything should be working properly now. Vault is temporarily offline due to unexpected site maintenance. The vendor is working to get access restored. This is a global issue. They hope to have access restored within the next few hours.
By Patricia Berens | February 13, 2018
Are you exploring a current policy problem? Do you need to research a controversial issue? Do you just want to understand the pros and cons of an important topic of the day? Whether immigration, gun control, climate change, the status of Puerto Rico, privacy rights, or any other public hot topic, CQ Researcher is a…
By Patricia Berens | January 26, 2018
New name, new platform. same content. Search global news, company information, and legal information. If you’re looking for the Company Dossier for screening global companies, we’ve placed a direct link to it on our Databases list. It’s available via the new Nexis Uni platform, too, but you’ll need to click on the Business icon, then…
By J Hebard | November 30, 2017
The vendor has resolved the issue and Mango Languages is once again accessible from off campus.
By Patricia Berens | October 10, 2017
Babson students, faculty, and staff now have access to the Wall Street Journal’s website, WSJ.com, and related mobile and tablet apps. Signing up is easy! Follow these steps: Registration: Click HERE to start your registration. If you aren’t logged into the portal or hub, you will be prompted for your Babson username and password. Create…
By Patricia Berens | September 26, 2017
Did you miss the Sorenson screening of “I Am Not Your Negro”? It’s available 24/7 on Kanopy. Kanopy is a streaming service for academia, provided by Horn Library, offering award-winning collections including titles from PBS, BBC, Criterion Collection, Media Education Foundation, and more. Access Kanopy through this link or via the Library website, list of…