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MBA Biz CustomMade Ventures Strategic Alliance W/Rockler Woodworking And Hardware

Rockler Woodworking and Hardware, the nation’s leading supplier of specialty hardware, tools, lumber and woodworking products, has announced a strategic alliance with MBA business CustomMade Ventures, an established online resource and marketplace connecting woodworkers with buyers of custom-built wood furniture, cabinets and woodcrafts. This partnership (details at aims to dramatically boost interest and sales in custom-made wood products and support small business growth.

“We’re thrilled to now provide a cost-effective and turn-key marketing solution to our customers: makers of fine furniture, cabinetry and woodcrafts,” explains Scott Ekman, vice president of marketing at Rockler Woodworking and Hardware. “This new partnership will give them access to more than 750,000 consumers shopping for custom-made wood products. The average members’ catalog is currently viewed over 4,000 times per month giving woodworkers much more exposure than other advertising options.”

“Partnering with Rockler Woodworking is a fantastic opportunity for and our members,” says MBA student Michael Salguero, CEO of CustomMade Ventures. “Both organizations are dedicated to growing the market for custom woodworking and believe that small business growth is the key to our nation’s economic recovery. It’s a perfect match.”

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