Yerim Kim

Lessons from Serial Entrepreneur Ben Fischman

On July 15th, Summer Venture Program participants went on a field trip to MassChallenge. The 2014 SVP cohort had the pleasure of listening to Ben Fischman share his story. Fischman is a serial entrepreneur and business executive. Fischman was the founder and CEO of Lids Corporation, an exclusive sports retailer, and Rue La La, a…

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Two Good Start-up Resources

Here are two good start-up resources that I have come across recently.  The first deals with legal documents, i.e. term sheets, corporate formation, founder’s stock purchase, etc.  The list of documents comes from the legal firm, Orrick ( http://www.orrick.com/Practices/Emerging-Companies/Pages/Startup-Tool-Kit.aspx). The second resource is a link to LinkedIn’s Series B pitchdeck to Greylock Capital.  It provides…

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Yerim Kim

The First Steps to Entrepreneurial Sales – Takeaways from SVP Alum Matias Sevi’12

On July 10th, Summer Venture Program alum Matias Sevi’12 spoke with the 2014 cohort and shared his way of exploring entrepreneurial opportunities. In addition to participating in SVP in 2012, Sevi won the first alumni track of the B.E.T.A. Challenge in 2013 for his venture MandaSeguro.com. Sevi pointed out the importance of being attentive to the opportunities…

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Yerim Kim

Lessons Learned from SVP Alum Ramón Salinas M’12

On July 8th, Summer Venture Program alum Ramón Salinas M’12 visited the 2014 cohort to share his takeaways from participating in the program and his entrepreneurial journey. Prior to coming to Babson for his MBA, Salinas had experiences in startups and had taught in Universidad de los Andes for several years. Like other SVP participants, Salinas…

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The true useful way to idea generation

During the summer hatchery I spent most of my time researching to shape the final idea/product and pin down the main “customer value proposition” (CVP) I have concluded the following during this time: 1. Find that key statistic, that one number that shapes your story and validates why what you bring is the solution 2.…

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Yerim Kim

Useful Tips and Tools on Customer Acquisition

On June 27th, Dan Marques’07, senior online marketing manager at Reebok, visited the Summer Venture Program to share his tips on using useful online tools on customer acquisition. Marques pointed out that marketing fundamentals we learned in class actually apply to real situations. Marques emphasized the importance of finding your niche market. Marques provided some…

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Yerim Kim

Prototyping New Ideas: From Zero to One

On June 17th, Ross Beyeler’09, founder and CEO of Growth Spark, visited the Summer Venture Program. Beyeler shared lessons he learned on taking first steps in exploring ideas that has potential as a business. Beyeler’s most important lesson was to always focus on the customer. You need to set a goal to interact with potential…

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Izi Aviyente

Entrepreneurship, life and happiness

                          “I am the happiest man alive. I have that in me that can convert poverty to riches, adversity to prosperity, and I am                              more invulnerable than Archilles; Fortune…

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Yerim Kim

Marketing Intelligence for Entrepreneurs

On May 27, Kevin Mulcahy visited the Summer Venture Program, and held a lunch and learn session about market intelligence. In the last few years, Mulcahy worked in delivering customized market and intelligence gathering insights on competitors, business partners and emerging market segments. According to Mulcahy, intelligence earns its name only when it serves a…

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The Unbridled Start Up Experience as an Intern

Working for start- up have always been interesting experiences. While it can be frustrating making hundreds of calls and getting shut down ninety- five percent of the time, the experience itself is extremely valuable. It forces you to keep you calm and not be rattled when you come in contact with hostile people over the…

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