Undergraduate Blog / Career Development

Marketing Analytics

Every day I cannot wait to get into the office because I truly enjoy going to work. I like that I am getting to know the other interns and I really feel the work I am completing is helping the company. I have started to do more analytical work which is exciting because I just completed Marketing Analytics at Babson so it is cool to see how I can apply what I learned to the real world.

I am so thankful that in class we completed the Google Online Marketing Challenge because I feel that my understanding of analytics is more than what is expected of a normal college student. I am very happy knowing that my contributions are valued and appreciated at Engine Shop and I can thank my professors at Babson for giving me all of this knowledge. It is very satisfying to know that everything I have learned in the classroom is paying off.