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A Research Agenda for Women and Entrepreneurship Published

A Research Agenda for Women and Entrepreneurship has been published by Edward Elgar publishing Elgar Research Agendas.

Candida Brush

Candida Brush

The publication is edited by Candida G. Brush, the Franklin W. Olin Distinguished Chair of Entrepreneurship and Vice Provost of Global Entrepreneurial Leadership at Babson, and Patricia G. Greene, formerly the Paul T. Babson Chair in Entrepreneurial Studies at Babson.

‘Patti Green and Candy Brush, without a doubt leading scholars on women’s entrepreneurship topics, carefully edit this volume that provides valuable and accurate conceptual and empirical perspectives that enrich and illuminate the debate about research agenda for women in entrepreneurship. The practical implications for education, policy and the practice make this book compelling reading not only for researchers but also practitioners and policy makers interested in women’s entrepreneurship.’

José Ernesto Amorós, EGADE Business School, Mexico

Book contributors are T.H. Allison, M. Brännback, C.G. Brush, A. Carsrud, E. Crosina, C. Cruz, J.O. De Castro, C. Elliott, P.G. Greene, R.T. Harrison, D. Hechavarria, R. Justo, K. Kuschel, J.-P. Labra, C.M. Leitch, M. Markowska, S. Nikou, P.P. Oo, B. Orser, A. Sahaym, S. Srivastava, S.K. Trivedi

Book contents are:

1. Introduction: The ABCs of women’s entrepreneurial identity – aspirations, behaviors and confidence Patricia G. Greene and Candida G. Brush


2. Developing entrepreneurial identity among start-ups’ female founders in high-tech: policy implications from the Chilean case

Katherina Kuschel and Juan-Pablo Labra

3. Perception of success of men and women entrepreneurs: a social identity approach

Rachida Justo
, Cristina Cruz and Julio O. De Castro

4. Aspirations of women entrepreneurs in poverty: the livelihood entrepreneur

Smita K. Trivedi


5. On becoming an entrepreneur: unpacking entrepreneurial identity

Eliana Crosina

6. Feminist entrepreneurial identity: reproducing gender through founder decision-making

Catherine Elliott and Barbara Orser

7. Identity and identity work in constructing the woman entrepreneur

Richard T. Harrison and Claire M. Leitch


8. Context, cognition and female entrepreneurial intentions: it is all about perceived behavioral control

Malin Brännback, Shahrokh Nikou, Alan L. Carsrud and Diana Hechavarria

9. Motherhood as a springboard for women’s entrepreneurial action

Magdalena Markowska

10. Kickstart or jumpstart? Understanding women entrepreneurs’ crowdfunding performance

Smita Srivastava, Pyayt P. Oo, Arvin Sahaym and Thomas H. Allison


Elgar Research Agendas

Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary.

This book looks at long-studied questions of identity from the perspective of women entrepreneurs, exploring ideas related to entrepreneurial identity for women and their businesses. The editors map out a vision for research on women and entrepreneurship and discuss aspiration, behaviors and confidence as key concepts that shape and enhance a woman’s identity in the entrepreneurial process.

A global collection of authors who are passionate about identity and women’s entrepreneurship bring a variety of theoretical perspectives and quantitative methodologies to the table. Through a common framework of on women business owners and their businesses, they delve into social identity, start-ups, crowdfunding and context to set the groundwork for future research on entrepreneurship and gender.

Advanced graduate students and researchers in the field of entrepreneurship will appreciate this focused exploration of a compelling topic, as will doctoral students and scholars of women’s issues.