Living Entrepreneurship Blog / Tag: Workbar - page 3

Avatar photo

Week 6: Summer Venture Program 2018

Week 6 of the Summer Venture Program was all about the legal matters of running a business. With the help of our sponsor Pierce Atwood LLP, our entrepreneurs had all of their legal concerns addressed and put to ease. Before delving into our lunch and learn with Pierce Atwood, our teams shared their midpoint updates—recapping…

Avatar photo

2018 SVP Startup Profile: TastePal

Entrepreneurs Ralph Haddad ‘20 Maria Kahale Tell me a little bit about yourselves and your company TastePal? I (Maria) started TastePal with Ralph about a year ago after creating, growing, and selling one of the largest restaurant databases in Lebanon. Clearly, we must both love food, but we also have other interests. I am a…

Avatar photo

2018 SVP Startup Profile: Smask

Entrepreneurs Dillon Galynsky ‘20 Leny Prog Tell me a little bit about yourselves and your company Smask? Smask is a personal smoking filtration device that reduces pepsinogens and eliminates odors. Believe it or not Smask actually wasn’t our first startup; we previously owned a software based company together. Although a rewarding experience, we knew it…

Avatar photo

Making A Great First Impression

“What percentage of what we discuss today, will you remember tomorrow?” asked Beth Goldstein during her Lunch and Learn. Beth is an advisor of the Summer Venture Program with an expertise in marketing and consulting. She spoke with our entrepreneurs all about forming the perfect pitch in a sales situation. Beth explained that on average…

Avatar photo

Week 5: Summer Venture Program 2018

Time flies when you’re having fun. It’s hard to believe that we are already halfway done with the Summer Venture Program. Week 5 of SVP has been nothing less than productive for our entrepreneurs. We began the week jumping straight into our lunch and learn lead by one of the advisors of the program, Beth…

Avatar photo

How Do You Create Authenticity?

David Oksman ’03, an advisor of the Summer Venture Program, spoke all about the importance of building a true brand that fosters a deep sense of connection and love within its consumers at a recent lunch and learn around marketing and branding. “I love to love,” said David. By building communities based on shared values…

Avatar photo

Week 4: Summer Venture Program 2018

Week 4 of the Summer Venture Program focused on marketing, branding, and positioning. Our entrepreneurs participated in workshops, met with various industry experts, and delved into perfecting their brand. We began the week with our usual team updates. While our teams shared the progress they’ve made the past week, our entrepreneurs munched on some delicious…

Avatar photo

Customer Discovery

“Make your judgement trustworthy by trusting it.” Eric Braun, an advisor of the Summer Venture Program, spoke with our entrepreneurs all about the importance of customer discovery and understanding your assumptions. The only way you can trust your judgments about your customers is by testing them. Take all your hypotheses about your business model and…

Avatar photo

Week 3: Summer Venture Program 2018

Despite the rainy and gloomy weather, our entrepreneurs were enthusiastic and excited to get to work during our third week of the Summer Venture Program. As usual, we kicked off the week with some team updates and a delicious meal from a local restaurant. Something that always seems to amaze me about this cohort is…

Avatar photo

Communicating with Impact

How do you most effectively package your pitch? Andy Tollison, a Babson Speech Center consultant, taught the Summer Venture Program participants just how important it is to consider not only the content of a pitch, but also the way it is presented. Did you know that about a quarter of what people recall from a…