Living Entrepreneurship Blog / Babson Entrepreneurs

First #How2Tuesday: How 2 Get from 0-$1M: Sales 101

We are so excited for the Blank Center‘s first #How2Tuesday on Tuesday, March 1 at 5pm. Our first session is an important topic for ventures of all sizes – SALES!

How 2 Tuesday Sales 101

How 2 Tuesday Sales 101

Emmanuelle Skala of Influitive will cover some of the basics in setting up the sales function for your startup including when to hire your first sales rep, how to set up a sales pipeline, referral engine and prospecting plan, and what kinds of tools and tactics need to be created including sales deck, leave behinds, and objection talk track. She’ll take your questions on anything in regards to early stage selling and what it takes to snag those first few loyal customers.

Who is Emmanuelle?:
As a self-proclaimed “off the chart extrovert,” it comes to no surprise that Emmanuelle has always loved being in front of a crowd, engaging with customers and building teams. Emmanuelle joined Influitive as the VP of Sales in March of 2014 and while scaling the business 10x since then, she has also quickly became a leader amongst her peers in SaaS – having been asked to speak at many industry events.

Prior to working at Influitive, Emmanuelle served as the Vice President of Global Channel Sales at Sophos, and was globally responsible for Channel Strategy, Programs, Operations and Enablement.While at Sophos, Skala won the CRN Channel Chief award for both 2012 and 2013, and was also the recipient of CRN’s Top 100 Women in the Channel in the year 2013. Skala was also the first hired sales person at two B2B software start-ups: Endeca and Vertica and was fortunate to see both through rapid growth and successful acquisitions by Oracle and HP respectively.  She holds a B.S. in Industrial Management from Carnegie Mellon University and an M.B.A. in Marketing and Finance from New York University’s School of Business.

See you on Tuesday, March 1 at 5pm in the Blank Center!

What are #How2Tuesdays?:
Want to learn something really practical to get your startup moving in the right direction? #How2Tuesdays are short, workshop style sessions meant to bring you very specific, user friendly instruction on some of the most important things you need to know how to do for your venture. Every Tuesday at 5pm in the Blank Center!