Permanent Link: http://blogs.babson.edu/graduate/2013/04/15/marketing-case-competition/
In the midst of rather unsuccessfully trying to find a summer internship and trying to keep behind pace with my academics for the last month of school, this weekend I had the pleasure of taking part in the 5th annual marketing case competition sponsored by the Babson Marketing Club. In typical Babson fashion, my team…
Posted In Graduate Blog
In our Extended Enterprise Management course, we talk about Mental Models and how they act as an obstacle to the way we view business. Mental models are essentially how we think certain things work. A lot of things we take as true are often biases because of our culture, the way we have been brought…
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One of the great things about Babson is how entrepreneurship is ingrained in every course and in every class. In the 2nd year especially, the discussions have moved towards the broader meaning of startups and entrepreneurship. The founding team is of paramount importance for a startup. It is the base on which the company is…
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This past Friday, I had the opportunity to experience my first “Founder’s Day” at Babson. For those who may not know, I’ll let the Babson internal marketing/PR team explain what Founder’s Day is: Since 1947, a day has been set aside to recognize Roger W. Babson, founder and first president of Babson College, and his passion…
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As the new application is season is in full swing for the Fall ’13 MBA admissions, I was getting a lot of questions about the social scene during the Babson MBA. Fear not folks, Babson MBAs work hard and party harder as well. Just an infodoodle on the Social scene at Babson
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So as all we Americans know (and as all my international friends at Babson now understand), this past Sunday was “Super Bowl Sunday.” This post could be about how I’m still reeling about how my beloved Patriots didn’t make it (this didn’t ruin Gronk’s fun, of course), how I can’t believe San Francisco was ONE…
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Often the best thing about coffee can be experienced even before the first sip. Yes, we can start enjoying the coffee as soon as our noses sniff in that heavenly sensation. But what if you can not just feel it, but see it too? Enter the brand new coffee concept of AROMA, because, as they…
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Recently, I had been to the airport to pick up some friends who had gone home for Christmas. A few ensuing conversations reminded me of a time last year when I got in an airport one Friday morning at 11.06 am. At 11.20 am, (within fourteen action packed minutes), I was up, up and away……
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Here at Babson, we are just getting back into the swing of things after a much-needed and much-deserved month-long break between semesters, which included the Holiday season. Instead of boring my readers with a full breakdown of the prior semester including favorite classes, what I learned about financial valuation, and a lengthy discussion on the…
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Innovation, grades etc. are what business school graduates pursue intensely. But when about two hundred students go colorful, crazy and crafty to steal a flag, a business school, at least for a short while, can resemble a high school playground. That’s exactly what happened when Babson’s first year MBA students tried to Capture The Flag!…
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