Author: Shreyas Gupta

Action tank hosted by CWEL and Lewis Institute

ACTION TANK- FOOD ENTREPRENEURS On April 23, Babson’s Center for Women’s Entrepreneurial Leadership (CWEL) and the Lewis Institute for Social Innovation hosted a unique event that emphasized Babson’s Entrepreneurial Thought and Action®. They called the event ‘Action Tank’. The unique concept of this event was that four food entrepreneurs presented a unique business problem that…

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Using Social Media Strategically

So what is social media? Social media is media for social interaction, using highly accessible and scalable publishing techniques. It is categorized based on content- rich content, real-time content, social applications and social networking platforms. So how can social media be used strategically? The first step in using social media effectively for businesses is to…

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What is Social Media?

Social media has become an indispensable part of our personal lives. Counting all of its members, Facebook is the third largest country in the world next to China and India. Every second two new members join LinkedIn which in total is equal to the entire enrollment of the Ivy League Universities. Social media not only…

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Forms of Business Organization Bootcamp

The Butler Venture Accelerator Program in collaboration with Pepper Hamilton LLP (http://www.pepperlaw.com) hosted a boot camp to help Babson entrepreneurs better understand the basics of business entity formation. Matthew Gilman and Steven London, representatives from Pepper Hamilton, spoke about the different forms of business organization, criteria in selecting appropriate form, formation of a corporation and…

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Ratan Tata: My inspiration

             Ratan Tata, one of the biggest Indian business magnates and chairman of the $100 billion Tata group, is a big inspiration for me. He is a great business leader who has not only inspired me to become an enterpreneur but thousands of others as well. In this blog I will share…

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How to Divide Equity amongst Co-founders

When co-founding a business, a major question that the co-founders face is how to divide equity. It can be difficult to discuss this especially when co-founders are friends, which is very common. Having the discussion with co-founders is very important. These discussions are normally about past contributions of the business partners, the involvement of the…

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