There are a lot of ups and downs in running a business, especially one bootstrapped like ours. It’s not easy learning how to scrape and fend for ourselves as incredibly young entrepreneurs. But our determination has gotten us through the tougher stages in our life. There are a few things we’ve learned along the way…
Marketing is a tricky issue, especially when you’re a bootstrapped company, low on capital and with weak cash flow. You have to be especially careful with how you are spending your money and that each cost is justified or that there is a reasonable ROI for everything you do. We recently spend our largest marketing…
After 15 months of the team always being remote to some extent, it’s been a revelation, even though things have been working out well, that we need to stick together. After touting how great remote operations work, for a business to grow, being completely remote just isn’t an ideal solution. As your business is scaling,…
Drive More Traffic To Your Website With Social Media Starting a new business with the internet as your shopfront means competing with many other online businesses, but it also means that you have access to much more free traffic than you could ever hope for. To get that free traffic, online start-ups might want to…
So, after a year’s worth of trial-and-error, more error-than-trial, we’ve learned a ton about how to properly build our web business, which is now a conglomerate managing two custom shirt startups and a blog on customization. Actually, I am giving us too much credit because we have learned a ton, but have a lot more…
This is a follow on piece from my original article on “Building Customer Supply Channels in the tourism Industry part #1” Here are 4 customer acquisition channels to consider and if managed correctly, you will find some great opportunities to leverage and optimize. Direct The direct is pretty self-explanatory and comes in the form of a…
The tourism industry is a highly competitive market with a large number of supplies vying for tourist attention for a short period of time. This is even more competitive if you operate as a local tour operator in a specific market like Australian Coastal Mountain Tours does providing day tours in Melbourne Australia. The tourism…
In the initial stages of starting Australian Coastal Mountain Tours (ACMT), a nature based Tour Company in Melbourne Australia; we spent too much money early on that was wasted on silly things. In the early stages of most, if not all ventures you don’t know really what your product is going to evolve to or…
Now that just seems like a silly statement. Expansion happens because it’s the obvious thing to do, right? Wrong. You shouldn’t expand for the sake of expanding, instead, you should expand because your company needs it, because there is opportunity available, because you can justify it and not just expand in vain. What have we…
Starting a business can be tough, and can get tougher as time goes on. There are many things that can be the cause, whether it is something you did, or something you did not do. Either way, some advice is always welcome for business owners, especially when they are encountering problems. There are a lot…
