Honing Skills From Inside and Outside the Classroom
From just these two courses, I was able to learn and apply my knowledge into my Internship. Understanding the basics of marketing, I was able to support my advertising campaigns. Learning the basics of coding helped me with designing parts of the website for one of the start-ups I’m interning for as well as their email marketing.
Although skills from school courses are extremely helpful, experiences and skills from outside of the classroom are important as well. I find myself researching topics that interest me as well as building on the skills that I have developed over time. Some of these skills have helped me through projects and assignments I have had for my classes. My recommendations for hard skills to start learning if you’re going into the marketing field are:
- Photoshop: I have been using photoshop since the senior year of highschool and this really helped me when it came to projects and assignments at Babson. I was able to design logos and put together mockups. At my internship I use photoshop heavily to design parts of the website and emails.
- Coding: Using my coding skills have helped me retain my knowledge as well as being a benefit to my internship. Just knowing the basics of coding can really help with small tasks that need to be completed.
All of the skills I was able to display my capabilities and willingness to learn to my employer.