Permanent Link: https://blogs.babson.edu/social/2019/04/10/be-bold-and-be-humble/
Before leaders can start executing on Corporate Social Responsibility programs, they need to be ready to do a few things. Ken Freitas shares insights on the opportunities and challenges for implementing CSR.
By Ken Freitas MBA’87, Principal at Freitas & Associates, Executive in Residence at Babson College, and Senior Fellow in Social Innovation at The Lewis Institute. The memo was written by Jeff Swartz, CEO of the Timberland Company and my boss at the time. It was to me and the team working to launch a new…
