SRDS has numerous products that report on advertising rates and data.  We currently have trial access, through the end of March, to the following services:
Link for accessing these products:  http://ezproxy.babson.edu/login?url=http://www.srds.com/library/  
·         Newspaper Advertising Source
·         Consumer Magazine Advertising Source
·         Business Publication Advertising Source
·         Out of Home Advertising Source
·         Print Media Production Source
·         Radio Advertising Source
·         TV & [...]

Through the end of March, we have trial access to the following titles:

Directory of Venture Capital Firms
Business Information Resources
Environmental Resource Directory
Food & Beverage Marketplace
Sports Marketplace
Business to Business Catalogs
Directory of Mail Order Catalogs

Check it out:   http://gold.greyhouse.com/
Client Id: babson
Username: trial
Password: welcome
 
Users Guide Link:  http://gold.greyhouse.com/page/help
Let us know what you think!

The Power of Words
http://libguides.babson.edu/read
The Read! campaign invites Babson faculty, staff, and friends of the College to recommend a book to the community that has influenced their lives professionally or personally. It is part of a broader Library initiative called the Community Collection: a browsing collection of new books on diversity, culture, ethics, social responsibility, language materials, [...]

We’ve expanded our Netlibrary subscription to include audiobooks that can be downloaded to your laptop or MP3 player (downloading to iPods will be available the beginning of April).  Subject areas span fiction, classics, biography, business, self-help, history, and more.  Go have a listen!
Once connected to Netlibrary, see the “In our Collection” box in the right-hand [...]