Faculty & Leadership Blog / Tag: Babson - page 2

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When In-Store Digital Displays Drive Sales – And When They Don’t

Consumers shop at different size stores for different reasons, and retailers may well wonder whether in-store digital displays for their establishments are worth the investment. New data from a study of Swedish stores can provide valuable guidance. In “Do Digital Displays Enhance Sales? Role of Retail Format and Message Content,” Marketing Professors Anne L. Roggeveen…

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Professor Neck Keynotes ASBE/EEP Joint Entrepreneurship Conference

Professor Heidi Neck is keynoting ASBE/EEP Joint Entrepreneurship Conference this week in Orlando. The Association of Small Business and Entrepreneurship is a well-established organization founded as a venue to present theoretical and applied research pertaining to the field of small business and entrepreneurship. The Entrepreneurship Education Project is a group of scholars working in two…

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Professor Brush Among Speakers At 2015 California Entrepreneurship Educators Conference

Entrepreneurship Division Chair and Professor Candy Brush will be among the speakers at the 2015 California Entrepreneurship Educators Conference  held at San Diego State University on March 5th and 6th, 2015. The goal of the conference is to unite California entrepreneurship educators, staff and thought leaders, facilitate sharing, and formulate new ideas that can be…

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Newbury College Speaker Series Features Babson’s Michael Martin

On Wednesday, November 19, Newbury College will welcome writer Michael Gerhard Martin for a lecture as the second installment of its 2014-2015 Speaker Series. The event will open with readings from current students via a Creative Writing class taught by Assistant Professor Dr. Aaron Tillman. The lecture, which will take place from 5:30-6:30 p.m. in the…

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Professor Candida Brush Receives Karl Vesper Entrepreneurship Pioneer Award

Babson Entrepreneurship Division Chair and Professor Candida Brush has received the Karl Vesper Entrepreneurship Pioneer Award. The Vesper award is given each year in conjunction with the Experiential Classroom to an individual who epitomizes the concept of an ‘academic entrepreneur’ — a person who with passion and perseverance has enabled entrepreneurship to expand both in…

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Secondary Market Trading Study Conducted By Professor Sirri

Alexandria, VA – The Municipal Securities Rulemaking Board (MSRB) today published a report on municipal market trading patterns, associated pricing and the effect of price transparency on pricing. The report, which is the first of its kind from the municipal market regulator, provides a baseline set of statistics about municipal bond trading to enable market…

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Celebrating Small Business Week — Babson Style

I love it when all my hats fit at the same time.  Thursday night’s Small Business Week reception at the Chamber of Commerce building in Washington, D.C. was a smash hit from the entrepreneurship perspective. With hats of Babson faculty member, Academic Director of Goldman Sachs 10,000  Small Businesses, and a federally appointment member of the SBA’s advisory board for the SBDC programs, this night just really worked. From…

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Building Entrepreneurial Cultures

What do the  Goldman Sachs Builders + Innovators Summit,  Zappos, and Babson College have in common:  A shared  mission of building entrepreneurial cultures. I was honored and excited to again attend the annual Goldman Sachs Builders + Innovators Summit, this time held at Dove Mountain in Tuscon.  For this event GS gathers up 100 entrepreneurs (both…

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Who Will Win The Oscars This Year? One Professor’s Predictions!

Who will take the Oscars this year?  Professor Julie Levinson,  Associate Professor of Film and Director of the Honors Program, makes her predictions: Best Picture: Argo Best Director: Steven Speilberg Best Actor: Daniel Day-Lewis Best Actress: Jennifer Lawrence Best Supporting Actor: Tommy Lee Jones Best Supporting Actress: Anne Hathaway Best Foreign Film: Amour Best Documentary: Searching for…