By Babson Faculty | July 25, 2013
Will Apple follow Microsoft and Nokia, or a new different drummer? By: Marty Anderson, Senior Lecturer in Management About a year ago, I wrote a blog piece that argued Apple’s Mountain Lion exhibited a “command” structure that was heavily based upon the social network patterns of American teenagers, and that it could easily be a…
By Michael Chmura | July 31, 2012
Mountain Lion Launch Reveals Increasing Complexity in Apple’s Networked Interactions with Users and Ecosystem Suppliers; This Complexity Works for American Style Media Markets – But May Not Fit Well With Largest Global Markets Whose Mobile Social Computing Is Very Different; And….the medium is the message….a blogosphere event that demonstrates the Mountain Lion potential to confuse…
By Babson College PR | July 25, 2012
Apple today proudly announces that if you buy their Mountain Lion OS, it will connect you to many unprotected sites, beyond your control, without your even knowing that you are so connected. You log in, and you are linked to iCloud, three social networking sites, calendars that float through space to datebooks of others, many…