Permanent Link: https://blogs.babson.edu/entrepreneurship/2018/05/09/how-2-activate-your-venture-at-a-live-event/
At a recent How 2 Tuesday, Joe Lovett and Jessica Peterson of Cramer, a brand experience agency, shared how to stand out in an expo environment. Joe is Cramer’s Director of Strategic Planning and Jessica is a Strategic Planner. They aim to clarify the brand’s voice and create a plan to appeal to customers. Participating…
The Blank Center’s #How2Tuesday series continues on Tuesday, March 27 at 5pm in the Blank Center Televideo Room: How to Activate Your Venture at a Live Event with Joe Lovett of Cramer! Participating at a tradeshow or expo can be daunting. You’re one of many companies that attendees might pass by. But how is a…
The following post is from Linh Le M’16, co-founder of FaseTwo. It was with great honor that our team FaseTwo received funding from the Blank Center at Babson College to attend the Web Summit 2015 in Dublin, Ireland. Web Summit is an international start up event that gathers more than 42,000 attendees, 1,000 speakers, and…
On October 9, Summer Venture Program alumnae Emily Levy ’16 and Maria Gomez ’16 of PICCPerfect represented Babson and won the #BeantownThrowdown pitch event. PICCPerfect is creating functional fashion for medical accessories. Its first product is the PICCPerfect PICC line cover for patients undergoing long term IV treatment. PICCPerfect is a safe and stylish way…
The following post is from Dylan Husted ’17, founder of SaveOhno.org, a fall 2015 hatchery business. Attending conferences, trade shows, and events can feel very productive, but this feeling can be deceptive. I launched SaveOhno.org a year ago, and it has led me to more networking events than I can remember. I’ve come to the…
I had a chance to go to the 2014 International Consumer Electronics Show (CES) in Las Vegas during winter break. CES is an annual exhibition where over 3,000 consumer technology businesses from all over the world gather and present their latest products. What was special about this year’s exhibition was that I participated in the…
Whether you are an entrepreneur, changing industries or advancing in your current industry while you pursue your MBA at Babson, chances are you already have or will attend a conference or tradeshow at some point in your career. Before coming to Babson, I organized tradeshows for five years and was responsible for designing exhibit hall…
