Living Entrepreneurship Blog / Tag: startup

Emily Denoble

Grow with Google

In October, Babson welcomed Sanmay Ved MBA ’16, Kevin Milani, and Phil Goodhart to campus to lead a “Grow With Google” event. Mr. Ved is an Agency Development Manager for Google Marketing Solutions, and Mr. Milani and Mr. Goodhart are Google Premier Partners. The session, focused on tackling the digital marketing landscape for both startups…

Babson Hatchery

Why Many Marketers Believe that Augmented Reality is Doomed for Failure

The following post is from Mohit Juneja MBA’18, founder of IndulgeYoSelf.com™. IndulgeYoSelf.comTM is augmented reality for virtual try-on. Specifically, “Warby Parker for Jewelry.” Augmented Reality (AR) is the virtual overlay of contextual, digital information on a physical-world. Currently business value-add in the consumer space has been low given the primary use case of marketing. Marketers…

Babson Hatchery

Three Common Misconceptions about SEO

The following post is from Sean O’Neill MBA’18, founder of Toast! The Toast! tablet helps alcohol drinkers maintain a healthy liver and healthy body, while avoiding a hangover in the morning. As a former inbound marketing consultant, I have run across my fair share of puzzling misconceptions about SEO. But there are three main misconceptions…

Babson Hatchery

I Hate Entrepreneurship

The following post is from Akhil Suresh Nair MBA’18, founder of Fluxcon Management Consulting. Fluxcon is a management consulting firm for mid-size businesses, start-ups and non-profit companies who gain valuable knowledge through our extensive market research, problem solving and strategic consulting services. This blog was originally posted on LinkedIn. Access here >> ‘I hate entrepreneurship’…

Babson Hatchery

Instagram’s Changing Algorithm and What it Means for Your Business

The following post is from Lucas Lee-Tyson ’20, founder of Gloomy Season. Gloomy Season is a mid-range streetwear and skatewear apparel company that primarily focuses in t-shirts, sweats, and jackets. After being bought by Facebook, Instagram began to undergo changes to its back-end that radically changed how content was served to it’s users. Previously, pictures…

Babson Hatchery

Who am I? What do I want to do? Why?

The following post is from Ryo Shibasaki MBA’19, founder of Path to Success. Path to Success realizes that there is a world where people have equal opportunities to tackle with new challenges.  Their first product aims to help people learn English. During the university I qualified as a CPA, and then obtained a position at…

The Glavin Office

Go On an Unforgettable Adventure!

This blog post was written by Education Abroad Peer Advisor, Ziqian “Zoe” Feng… Friday 2pm, Nørreport, Copenhagen, DK. I just got out of school for the week. It was raining hard outside, but I needed to get to my B&B on the northern top tip of the North Zealand by the end of the day. By…

Antonette Ho

Grow with Google for Startups and Businesses

Join us on Thursday, October 5 as the experts from Google share their deep knowledge around digital marketing for startups This event is for launched startups, not concepts. Register now >> Running a startup or establishing digital presence for your established business is no walk in the park. Amidst managing financials and day-to-day operations, founders…

Babson Hatchery

Working in the Hatchery

The following post is from Jack Rokous ’19, founder of Roko Design & Apparel Co., a spring 2017 hatchery business. Roko is a hand designed apparel company. The undergraduate hatchery space has been a game-changer for my business and myself. After running my clothing brand out of my dorm room, and then eTower’s conference room…