By James Truslow | October 15, 2019
The generation of early sales is critical for startups. Securing initial customers validates the need for your idea and provides the necessary funding to keep the business moving. But for entrepreneurs who don’t have a finished product yet, or solopreneurs who will be juggling the role of salesman with other key responsibilities, the sales process…
By Alexandra Dunk | June 20, 2019
Pitching and selling: what’s the difference? While they are both important in the life of a startup, they are actually very different and require distinct skill sets. On June 12 and 13, Kate Merritt, owner of KMP Consulting, took some of the Summer Venture Program teams through an intensive B2B Sales Training workshop to help…
By Ashley Lucas | July 17, 2018
July marks Independent Retailer month! Here, the WIN Lab has collaborated with four savvy entrepreneurs to get their advice on getting product ready for retail, partnering with retailers, helping those partners sell your products, and opening up your own shop. The following post was created by Katharine ReQua MBA ’17, co-founder of For Now and a Babson WIN Lab accelerator coach. Katharine ReQua…
By Ashley Lucas | July 17, 2018
July marks Independent Retailer Month! Here, the WIN Lab has collaborated with four savvy entrepreneurs to get their advice on getting product ready for retail, partnering with retailers, helping those partners sell your products, and opening up your own shop. The following post was created by Emily Lagasse MBA ’15, CEO of , Fedwell Pet Foods and a Babson WIN Lab accelerator alumna. In 2010, when…
By Ashley Lucas | July 17, 2018
July marks Independent Retailer Month! Here, the WIN Lab has collaborated with four savvy entrepreneurs to get their advice on getting product ready for retail, partnering with retailers, helping those partners sell your products, and opening up your own shop. The following post was created by Angie Sanchez MBA ’11, CEO of Artyfactos, and a Babson WIN Lab accelerator alumna. Artyfactos is a socially…
By Ashley Lucas | July 16, 2018
July marks Independent Retailer month! Here, the WIN Lab has collaborated with four savvy entrepreneurs to get their advice on getting product ready for retail, partnering with retailers, helping those partners sell your products, and opening up your own shop. The following post was created by Krysta Lewis, CEO of Aisling Organic Cosmetics and a Babson WIN Lab accelerator alumna. You’ve…
By Emily Denoble | May 26, 2017
Wondering how to sell your early-stage tech business? The Blank Center welcomed Janet Comenos, CEO of Spotted Media, to a How 2 Tuesday event to share how to acquire your first group of customers. Janet founded Spotted Media to provide a way for brands to advertise using photos of celebrities in their day-to-day lives using…
By Antonette Ho | April 5, 2017
The Blank Center’s #How2Tuesday series continues on Tuesday, April 11 at 5pm in Luksic 101 (new location!) How 2 Sell Early Stage Tech with Janet Comenos, CEO of Spotted Media! Janet will talk about selling in an early-stage tech environment: selling investors, employees, partners and clients. There will be a particular focus on both B2B…
By Emily Denoble | August 15, 2016
For the final Lunch and Learn of the 2016 Summer Venture Program, our speaker was none other than marketing guru Guy Kawasaki. Kawasaki has authored thirteen books and was on Apple’s marketing team in 1984. He is jovial and speaks in metaphors, equating our fast-paced way of life to Tinder and the importance of quick…
By KP Rhee | June 18, 2013
One of challenges that many startups faces is not actually launching, but is selling product/service to customers. The Summer Venture Program Adviser, Jeff Schiebe recently gave insightful tips for selling your business. When entrepreneurs sell their products and/or service, they should be able to answer the following three questions: what are you selling, who are…