Permanent Link: https://blogs.babson.edu/entrepreneurship/2018/07/30/media-relations-101/
For our lunch and learn during Summer Venture Program week 9, Fleishman Hillard and Babson’s PR Department joined forces to teach our entrepreneurs all about navigating the press and media. Sarah Francomano from Fleishman Hillard, began the talk by explaining how you can tell when your company is ready for PR and describing what PR…
It is hard to believe that we just completed our last week of programming for this year’s Summer Venture Program (SVP). Our startups have grown so much since the beginning of SVP. To see what our entrepreneurs have been up to all summer, check out the previous weekly blogs (after reading this one of course).…
Babson College’s Public Relations (PR) team stopped by the Blank Center to share their tips for interesting the media in your business and how to handle it when they are. Babson’s PR team works specifically for “earned media” by providing media outlets with great Babson-related stories. Their techniques are applicable to businesses at every stage.…
The Blank Center’s #How2Tuesday series continues on Tuesday, April 4 at 5pm in the Blank Center Televideo Room! How 2 Engage with the Media with Babson’s Public Relations team! Meet the Babson Public Relations team and participate in a discussion around best practices in planning for promotion, working with the college’s built-in PR machine, and…
The following post is from David Zamarin ’20, founder of DetraPel, a fall 2017 hatchery business. Every startup founder will always hit a block on the road. Sometimes those blocks could include a manufacturing issue, a loss of customers, or an internal issue with the team. But, there is almost certainly one problem that every…
The Summer Venture Program hosted New York Times reporter Glenn Rifkin for a Lunch and Learn session a few weeks ago. Rifkin has been a columnist at the Times for over 20 years and publishes articles ranging from obituaries (his exclusive Marvin Minsky obituary trended worldwide on Twitter), to detailing exciting new businesses. Companies featured…
Nak Hyun Kim: MAD Studio, Media and Design Studio, for those MAD for creativity. (Photo Credit) Every one of us, hopefully, has desire to create. However, we often face lack of resources and technology to realize whatever is in our brain. Creating the creative environment where potentials explode into realization for the benefit of the…
