Living Entrepreneurship Blog / Tag: Market Intelligence

Antonette Ho

#How2Tuesday: How To Do In Depth Market Research

The Blank Center’s #How2Tuesday series continues on Tuesday, Tuesday, February 21 at 5pm! How 2 Do In Depth Market Research with Angelo Santinelli, Adjunct Lecturer of Entrepreneurship! Just Start! Act! Go talk to Customers! For today’s millennial entrepreneur this means email or survey people. However, most entrepreneurs really don’t know how to create and administer…

Antonette Ho

Gathering Intelligence

Through the Butler Venture Accelerator, we meet with a lot of students and alumni with many entrepreneurial ideas. One of the key steps that any entrepreneur needs to make to turn their idea into an opportunity is to gather market intelligence. Market intelligence is what entrepreneurs use to make decisions. During the Summer Venture Program,…

Babson Hatchery

Learn an Industry to Make History

The following post is from Samuel Sternweiler ’17, founder of JEWELv, a summer 2015 hatchery business. General education is necessary to gain basic knowledge to understand the world around you, but it may not do much for driving you towards a career. For the last few years I have had the pleasure of attending the…

KP Rhee

Smart Way to Collect Information – Market Intelligence

Kevin Mulcahy, one of advisors in Summer Venture Program, recently held a lunch and learn session talked about market intelligence (also known as business intelligence and competitive intelligence). His profession at Fuld & Company the last few years helped him become a market intelligence expert. According to Mulcahy, market intelligence is information that can affect…