Living Entrepreneurship Blog / Tag: Entrepreneurship

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GEIR Blog Series: Rapidly Testing your Startup Idea as a Student

The following is a blog post from Joe Zhou. Joe is the founder & CEO of firstblood and a Global Entrepreneur in Residence (GEIR) at Babson College. This is the first in a series of posts by Babson’s GEIRs where they will share lessons and tips from their experience as startup founders.  As a GEIR…

Jake Maude

Launchpad Venture Group

The Launchpad Venture Group is one of the largest and top three most active Angel groups in the country, in terms of deal volume and dollars invested. The group is capped at 150 investors, and has a long waitlist to get in. The group puts about $8 million to work per year, and currently has…

Babson Hatchery

Impossibility of Perfectionism

The following post is from Daniel Brassloff ’20, co-founder of Uncontained. Uncontained provides instant and environmentally conscious mug cakes that just happen to be all-natural and gluten free. In working on our venture for an extended period of time, we have come to the realization that perfectionism is impossible in itself. We could never have…

Jake Maude

SVP Blog Series: Lula Rides

Lula Rides is a car sharing platform, with a twist. Described by BostInno as “Airbnb for College Students’ Cars”, it has users taking trips on Babson’s Wellesley campus, as well as requests to join fifty additional college campuses. Founded by Babson student Michael Vega-Sanz (interviewed here) and his twin brother Matthew Vega-Sanz, the application just…

Babson Hatchery

Why Many Marketers Believe that Augmented Reality is Doomed for Failure

The following post is from Mohit Juneja MBA’18, founder of IndulgeYoSelf.com™. IndulgeYoSelf.comTM is augmented reality for virtual try-on. Specifically, “Warby Parker for Jewelry.” Augmented Reality (AR) is the virtual overlay of contextual, digital information on a physical-world. Currently business value-add in the consumer space has been low given the primary use case of marketing. Marketers…

Emily Denoble

Tastemakers on Food Culture

On October 18, Babson hosted its seventh annual Food Day! This event draws food industry leaders and entrepreneurs to Babson’s campus each year. Babson Food Day is hosted by Food Sol, an action tank within Babson’s Social Innovation Lab. Celebrity chef Andrew Zimmern, who has served as an Entrepreneur in Residence at Babson since 2012,…

Babson Hatchery

Three Common Misconceptions about SEO

The following post is from Sean O’Neill MBA’18, founder of Toast! The Toast! tablet helps alcohol drinkers maintain a healthy liver and healthy body, while avoiding a hangover in the morning. As a former inbound marketing consultant, I have run across my fair share of puzzling misconceptions about SEO. But there are three main misconceptions…

Emily Denoble

Entrepreneurship Faculty Profile: Heidi Neck

Heidi Neck, Ph.D., is a Professor of Entrepreneurship and the Jeffry A. Timmons Professor of Entrepreneurial Studies. Her primary area of research is entrepreneurship education. In addition to her numerous involvements with Babson, Dr. Neck is currently the President of the United States Association for Small Business and Entrepreneurship (USASBE). She has published over 40…

Jake Maude

How 2 Build a Successful Company Culture, with Bryan Burdick

People often dismiss company culture as “soft” or “HR,” but for many companies today, culture has been a key factor in attracting top talent and in driving innovation and value creation. In How 2 Build a Successful Company Culture, Bryan Burdick spoke from his deep experience building out Bizo, a company that was eventually acquired…

Emily Denoble

Dan Marques: Blank Center Advisory Board Member Profile

Dan Marques ’07, a digital marketer by trade, has impacted the Blank Center significantly through the creation of the Summer Venture Program and by scaling the Blank Center’s existing programs to support all Babson entrepreneurs. Dan has graciously returned to the Blank Center as a member of its Advisory Board. I called Dan to learn…