Living Entrepreneurship Blog / Tag: Babson Entrepreneur

Being a Global Entrepreneur in Residence at Babson College

Today on Living Entrepreneurship, we are featuring a guest post from Akhil Nair MBA’18, founding partner of Parzenn Partners. Since graduating from Babson, Akhil has accelerated his venture through Babson’s Global Entrepreneur in Residence program. Here are his thoughts on the GEIR experience! Babson College’s Global Entrepreneur in Residence program is perhaps one of the…

Alexandra Dunk

Millions, Moves, and Milestones: Updates from Babson Businesses, vol. 3

Babson entrepreneurs have been featured in the media, honored for their accomplishments, and successful in their fundraising endeavors in the past few months – here are just a few of their updates. Gravyty, which provides fundraiser enablement solutions powered by artificial intelligence, announced a $21 million investment from K1 Investment Management. Gravyty was co-founded by…

How 2 Use Digital Marketing for Your Startup

Entrepreneurs in 2020 have access to a growing range of increasingly powerful marketing tools. But amidst all of the other responsibilities that come with growing a venture, how much marketing do founders need to do, and which tools are the best use of their time and resources? The Blank Center kicked off this semester’s series…

Solving Problems and Providing Value: How 2 Validate a Business Idea

When you are considering starting a venture, how do you know if your business idea is worth pursuing? While the support of friends and family is always a great start, you’ll want more confirmation from your target market before investing significant time and resources into the project. Drawing upon his research and experiences as a…

Alexandra Dunk

A Babson Built Gift Guide

Do you have a lot of holiday presents to buy, but not a lot of ideas or time? Where better to get gift ideas than from our Babson Built guests? Not only did these Babson alumni entrepreneurs join us on the podcast to inspire us with their entrepreneurial journeys and share their advice, but their…

Engaging with Your Customer: How 2 Achieve Customer Success

At the core of any successful startup is a strong understanding of its customers. Throughout this semester’s #How2Tuesdays series, we’ve heard from experts that many startups fail because they never truly put themselves in their customers’ shoes to design a problem-solving product. So how can founders go above and beyond to serve their customers? Earlier…

Relationships Matter: How 2 Grow Your Services Business

New services ventures face an uphill battle as they work towards building their credibility and winning early clients. In a competitive services landscape, what can founders do to ensure that their businesses have the best chance for growth? As part of Global Entrepreneurship Week, Babson Global Entrepreneur in Residence (GEIR) Akhil Suresh Nair MBA’18 led…

Lessons from John Landry: How 2 Have a Successful Startup

Although all startups are unique, new ventures consistently face some of the same crucial early choices, such as adding co-founders and taking their first outside funding. If you knew which approaches to these choices give startups the best chance to succeed, would you change how you grow your venture? This past Tuesday, #How2Tuesdays moved from…

Your Brand Matters! How to Position Your Brand to Convert and Connect

What comes to people’s minds when you talk about your startup? Whether you know it or not, these recurring sentiments are the beginning of your venture’s brand. As founders, how can we start to shape a positive brand for our companies? Branding expert Doug Fox of Brand Fox told us that it is imperative to…

Keeping the Funnel Full: How 2 Build a Sales Pipeline

The generation of early sales is critical for startups. Securing initial customers validates the need for your idea and provides the necessary funding to keep the business moving. But for entrepreneurs who don’t have a finished product yet, or solopreneurs who will be juggling the role of salesman with other key responsibilities, the sales process…