Living Entrepreneurship Blog / Author: James Truslow - page 2

2019 SVP Startup Profile: TopForm

TopForm is one of thirteen Babson startups presenting at Thursday, July 25th’s Summer Venture Showcase at the Federal Reserve Bank in Boston. Register to attend our showcase at bit.ly/2019svp! There are few feelings in sports more satisfying than the smooth swish of a basketball falling through the hoop, making a shot with nothing but net.…

SVP Week 8: Developing Entrepreneurial Resilience

The entrepreneurial journey is filled with ups and downs as ventures work towards their launches and generate early traction. As SVP entrepreneur Joshua Hong shared with us in an interview, “The entrepreneur’s marathon is never a straight line, but a zig zag filled with pivots.” During their time in the Summer Venture Program, many of…

2019 SVP Startup Profile: Zapp! FinTech

Joshua Hong ‘21 is an entrepreneur on a mission, striving to eliminate the economic inefficiencies of loose change through his venture Zapp! FinTech. Zapp is one of the innovative startups presenting at our Summer Venture Showcase on Thursday, July 25 at the Federal Reserve Bank of Boston. I spoke with Joshua about the development of…

2019 SVP Startup Profile: Yad

Babson SVP venture Yad’s line of mugs and pillows add a splash of color to any room. And just in time for the dog days of summer, they have a line of beach towels as well! But did you know that Yad is making a major social impact in Guatemala? The colorful works of art…

SVP Weeks 6+7: The Crossroads Between Customers and Culture

As startup companies prepare to launch, they are presented with an opportunity to make a great first impression which defines their brand for years to come. A startup’s culture is important because it lays the groundwork for future organizational success. The businesses in our Summer Venture Program are learning how to navigate this crossroads of…

2019 SVP Startup Profile: Growth Cave

Does your business have a presence on Facebook? Did you know that you could bring significant sales traffic to your business through Facebook advertising? SVP participant Lucas Lee-Tyson ‘20 was able to create an entire business of his own by teaching other businesses how to do just that, founding Growth Cave. Recently I met with…

SVP Week 5: Gearing Up for Future Growth

During the early stages of their ventures, founders are faced with many choices that could have implications down the road. It can be easy to make decisions that benefit business growth in the short term, but seriously stifle the long-term success and flexibility of the venture, especially in regards to pursuing funding and initially structuring…

2019 SVP Startup Profile: Porté Bags

To kick off our series of Summer Venture Program startup profiles, I recently sat down with Elia Innamorati ‘20, founder and head designer of Porté Bags. Porté’s makeup bags are made for neatly storing and transporting cosmetics and jewelry. With customizable compartments and dividers created especially for storing makeup products, as well as two removable…

SVP Week 4: Perfecting their Pitches

Imagine: you have developed a groundbreaking new product or service, but you only have one minute in line at Starbucks or in a crowded elevator to explain it to your dream client. Would you be able to make a great first impression for your venture? This scenario is far more common than you’d imagine, so…

SVP Week 3: Preparing to Present Innovative Businesses

Week 3 of Summer Venture Program focused on presentation skills, which are essential to the success of any startup as they communicate their value propositions and seek funding. Each week two SVP teams make Hot Seat pitch presentations to the rest of the cohort, and all of the ventures are preparing to present at July…