Living Entrepreneurship Blog / Author: Rachel Kim

Rachel Kim

What’s Your Brand?

Ted Schleuter, chief brand officer and the founder of Crunch Brands, was recently on campus to share his insight on branding. He was currently part of various assignments such as Unreal Candy, Sperry Top-Sider, New Balance, Pan-Mass Challenge and Aceso. Schleuter has been wtih Digitas, Arnold Worldwide and Greco Ethridge Group. Schleuter created Crunch Brands for…

Rachel Kim

2015 MassChallenge

MassChallenge recently visited Babson to share what their competition and accelerator are all about. MassChallenge is the world’s largest startup accelerator and competition and the first of its kind to support high impact, early stage entrepreneurs with no strings attached. They give entrepreneurs everything that they need to succeed for example they provide resources for marketing,…

Rachel Kim

Butler Venture Accelerator

On Monday, January 26, the John E. Alice L, Butler Venture Accelerator Program held its first information session for the semester. The information session was led by Cindy Klein Marmer who is the manager for the Butler Venture Program. Last year, the Butler Venture Accelerator is represented 385 students and 329 businesses. The program is…

Rachel Kim

Dividing Equity Among Founders

On November 17, Professor Les Charm hosted a workshop on dividing equity among founders for Babson’s Global Entrepreneurship Week. Professor Charm started out with a scenario. There were five different characters working at a lab and each fighting for their equity. Each student became one of the characters and started discussing how much equity they…

Rachel Kim

Accelerator Adviser Profile Part VI: John Hallal

John Hallal is a business adviser, attorney, entrepreneur and professor. Professor Hallal is the advisor for the Launch and Grow stage of the Butler Venture Accelerator program. He has been part of this program for the past three years. Professor Hallal is passionate, open and spontaneous. If he hears a good idea, then he is…

Rachel Kim

Accelerator Adviser Profile Part V: Caroline Daniels

We are featuring profiles of our Butler Venture Accelerator advisers. Check back for updates! Brilliant and fabulous. That’s how you can define Dr. Caroline Daniels. Dr. Caroline Daniels teaches entrepreneurship and entrepreneurial marketing in undergraduate, graduate, Babson Executive Education and Babson Global programs. She is the faculty advisor to the Pursue stage of the Butler…

Rachel Kim

Accelerator Adviser Profile Part IV: Elizabeth Thornton

We are featuring profiles of our Butler Venture Accelerator advisers. Check back for updates! Happy, Fearless, Objective, these three words describe Elizabeth Thorton. I had the pleasure of interviewing Thorton, Professor of Management Practice, Babson Executive Education and Adjunct Lecturer in Entrepreneurship. She is also Babson’s first Chief Diversity Officer. According to Professor Thorton, entrepreneurship…

Rachel Kim

Accelerator Adviser Profile Part III: Cindy Klein Marmer

We are featuring profiles of our Butler Venture Accelerator advisers. Check back for updates! “Entrepreneurship is the act of seeing something that can be made better, and making the world a better place by resolving the problem” Cindy Klein Marmer manages the Butler Venture Accelerator program. As part of the founding group, the Accelerator is…

Rachel Kim

Entrepreneurs Are Visionary

Lauren de los Santos M’15 and Seth Fabricant M’15 hosted a peer to peer session on idea generation and prototyping on Thursday, October 30 for the Butler Venture Accelerator. The session was based on how they developed their venture, Cloudanan. Cloudanan is a customer experience and marketing research company that uses technology to collect and…

Rachel Kim

Accelerator Adviser Profile Part II: Richard Mandel

We are featuring profiles of our Butler Venture Accelerator advisers. Check back for updates! Do you guys often see a man with a white beard holding a rose in a vase? Well, that’s Professor Richard Mandel. Professor Mandel was a mailman. He played three different instruments. He studied law. He was the Professor for Professor…