Living Entrepreneurship Blog / Babson Entrepreneurs

The Future of Food Products Online

As you probably already know, the whole online supermarket idea has already been done and it failed miserably, but is the world now ready for a round two? Well some people seem to think so and are making it work on a small scale. Many people are selling dry goods online and doing decently well, but are still not doing anywhere as near ad good as some companies predicted in the late 90s. Some of the ones that are doing well are those specializing on a particular food group or ethnicity to serve. Food tends to have it the worst when it comes to sales online because not only does it face obstacles such as shipping and the inability to touch the item, but it also has to deal with the entire idea of buying food online being non-existent for most individuals. I don’t think the world is ready for another giant online supermarket, but it will be someday.