Living Entrepreneurship Blog / Babson Entrepreneurs

Purchasing a Franchise and the Important Research that You Need to Do

Before investing in a franchise you must be sure to do extensive background research on the brand and support system that the company provides. There are many online tools that you can use to find information on franchises online. One of my favorite research spots is Franchise Fix, because they provide just the right amount of information needed in order to get a good “feel” for the franchise. Another popular path is to find a franchise broker, but be sure to do your own research as well. There are many small businesses out there dying to become a franchise as well, so if you know of a local business owner you could try partnering with them to become their first franchise. Be creative and do your homework because if the franchise does not have the brand and the support system then it’s not worth it.