Tag: Strategy

Overcome Your Fear of Networking

The following post is from Chirag Shah M’17, co-founder of Rapidocc a 2016 SVP Wellesley business. Networking may be seamless or challenging for you, but whatever it is, we all can attest to its power. For instance, according to Kim Miles, Founder of Miles In Heels Productions, effective networking got her to where she is. …

Posted In Living Entrepreneurship Blog

Babson Hatchery

Invest Right Away in a Branding Strategy

The following post is from Emily Levy ’16, founder of PICCPerfect, a spring 2016 hatchery business.  Like most first time entrepreneurs, I thought my team and I could do everything ourselves. My team and I wanted to save money and we did all of the marketing and graphics in house or in the Babson eco-system…

Posted In Living Entrepreneurship Blog

Michael Chmura

Entrepreneurship For Public And Private Sector Leaders

Babson is offering the world’s first publicly offered program specifically to help public and private sector leaders create an entirely new internal capacity to formulate and implement entrepreneurship ecosystems in their societies using the most advanced concepts, methods, cases, and practice in the field. The program will be held February 29 to March 2, 2016…

Posted In News & Announcements Blog

Graduate Center for Career Development

Luxottica’s Mutually Beneficial Relationship with Babson

Luxottica is part of just about every Babson graduate student’s wardrobe.  The Italian eyewear company is responsible for about 70% of all eyewear brands ranging from high-fashion sunglasses to functional optics.   The company’s retail headquarters are located in Cincinnati, Ohio.  Over the past year, Josh Prickett, Manager of Diversity & Recruitment Outreach at Luxottica North…

Posted In Graduate Blog

Babson Hatchery

Obtaining Strategic Partnerships

The following post is from Dylan Husted ’17, founder of SaveOhno.org, a fall 2015 hatchery business. While I was building SaveOhno.org’s 1.0 beta, I had the challenge of finding, reaching out, and landing strategic partnerships with relevant corporations and nonprofits for the platform. My credibility was low as a 19-year-old college student, but I ended…

Posted In Living Entrepreneurship Blog

Babson Faculty

Apple at the Cliff…Can It Reach the Cloud?

Will Apple follow Microsoft and Nokia, or a new different drummer? By: Marty Anderson, Senior Lecturer in Management About a year ago, I wrote a blog piece that argued Apple’s Mountain Lion exhibited a “command” structure that was heavily based upon the social network patterns of American teenagers, and that it could easily be a…

Posted In Faculty & Leadership Blog

Natalie Cullings

In Advertising, It’s All About The Strategy

While the summer temperature is only starting to heat up, my internship is in full-swing as I began my fourth week as a strategy/research intern at Mechanica USA. It’s been a great experience so far and I’m looking forward to my continual exposure to the industry as the summer progresses. So you might be wondering,…

Posted In Undergraduate Blog

Why companies use case interviews

More and more students are experiencing case interviews- they are popping up everywhere! Case interviews have always been a component of consulting interviews, but now we are seeing them used to evaluate marketing, strategy, operations and even retail positions. The case interview, or variations of the case interview, is here to stay. So, we should…

Posted In Undergraduate Blog