Tag: Startups

How 2 Use Digital Marketing for Your Startup

Entrepreneurs in 2020 have access to a growing range of increasingly powerful marketing tools. But amidst all of the other responsibilities that come with growing a venture, how much marketing do founders need to do, and which tools are the best use of their time and resources? The Blank Center kicked off this semester’s series…

Posted In Living Entrepreneurship Blog

Antonette Ho

Summer Venture Program 2020: What You Need to Know Now

March 2020 Update on Summer Venture Program Like many of us, Babson has been closely monitoring and responding to the coronavirus COVID-19 situation. At this time, Babson anticipates moving forward with summer programs. With that guidance in mind, we are planning for our 2020 Summer Venture Program. Babson’s greatest priority is the safety and wellbeing…

Posted In Living Entrepreneurship Blog

Antonette Ho

B.E.T.A. Challenge 2020: What You Need to Know Now

Want to win $20,000 for your venture? Now in its ninth year, the Blank Center’s B.E.T.A. Challenge recognizes major milestones Babson businesses have achieved by taking action. Winners of the graduate, undergraduate, and alumni B.E.T.A. Challenge tracks each win a grand prize of $20,000 in cash, plus​ “services in kind” donations from corporate sponsors. In…

Posted In Living Entrepreneurship Blog

Engaging with Your Customer: How 2 Achieve Customer Success

At the core of any successful startup is a strong understanding of its customers. Throughout this semester’s #How2Tuesdays series, we’ve heard from experts that many startups fail because they never truly put themselves in their customers’ shoes to design a problem-solving product. So how can founders go above and beyond to serve their customers? Earlier…

Posted In Living Entrepreneurship Blog

Never Not Negotiating: How 2 Negotiate in the Life of a Startup

Aside from pitching, one of the most important skills for an entrepreneur to master is negotiation. Entrepreneurs find themselves negotiating across all aspects of their venture, from raising funding to convincing co-founders to join their team. The Blank Center recently had the privilege of welcoming one of the foremost experts in entrepreneurial negotiation, Samuel “Mooly”…

Posted In Living Entrepreneurship Blog

The Art of Investor Empathy: How 2 Raise Money

Across all industries and sectors, funding is the lifeblood of growing ventures. But for most first-time founders, raising money beyond the initial friends and family round is an intimidating process. How do founders know they’re taking the “right money” at the right time?  Members of the Babson community found answers to their questions about funding…

Posted In Living Entrepreneurship Blog

The business side of fashion

I have always dreamed of working in the business side of fashion. This summer I had the privilege of interning at a lingerie company in digital marketing and brand management. With industry giants such as Victoria’s Secret and Calvin Klein perpetuating an unrealistic image of ideal body type, many consumers have been left feeling excluded…

Posted In Undergraduate Blog

SVP Week 10: Showcase Week!

After ten weeks of entrepreneurial growth, the Summer Venture Program came to an exciting finish this week with Thursday’s Summer Venture Showcase. Here’s the recap of SVP’s final week! Monday, July 22nd and Tuesday, July 23rd SVP teams practiced their Showcase presentations in the Federal Reserve Bank of Boston’s Morris Auditorium. Building off of the…

Posted In Living Entrepreneurship Blog

2019 SVP Startup Profile: TopForm

TopForm is one of thirteen Babson startups presenting at Thursday, July 25th’s Summer Venture Showcase at the Federal Reserve Bank in Boston. Register to attend our showcase at bit.ly/2019svp! There are few feelings in sports more satisfying than the smooth swish of a basketball falling through the hoop, making a shot with nothing but net.…

Posted In Living Entrepreneurship Blog