Permanent Link: http://blogs.babson.edu/entrepreneurship/2009/02/27/naming-your-venture-building-a-brand-that-matters/
Select Author Admission, Undergraduate Alberts, Lisa Allen, Akeem Alzaid, Haya Amaral, Alisson Ambassadors, Peer Career Amed, Anas Anand, Nikhil Andrews, Jeff Anjaria, Niket Aviyente, Izi Awad, Lily Azadzoi, Eshwa Azu, Samantha Babykutty, Kurian Bailey, Jasmine Bannister, Stephanie Bashllari, Monika Beers, Johanna Berens, Patricia Bergeron, Annie Berik, Galip Sina Besen, Emily Bhatnagar, Arjun Bi, Fan Bing, Bongo Bingul, Ilayda Blair, Barbara Blutenthal, David Boffa, Caroline Booker, Tim Boston, Babson Boutin, Josh Bozorgmehri, Nedda Bradley, Emma Chanleap Bradley, Kristina Brailovsky-Fine, Rosita Brennan, Molly Broomhead, David Buckley, Erika Buckman, Kate Bui, Johnny Buontempo, Amanda c, b Cai, Jeremy Carbone, Jeff Carpenter, Ethan Carranza, Daniel Carrobis, Brooke Cary, Asa Castellanos, Natalia Castello, J Cavanagh, Emma CCD, Undergrad Center, Engaged Learning & Teaching Center for Career Development, Graduate Chase, Cara Chen, Lisa Chen, Xingyu Chin, Brett Chin, Sharon Chmura, Michael Choi, Kelsey Choi, MinJoon Cleveland, George Coley, Daniel Colffer Jaquet, Analia College, Babson Company, Vistaprint Cosimini, Alessandra Crawford, Benjamin Crisafulli, John Cullings, Natalie Curley, Timothy James D'Souza, Susanna Dalton, Rob Damas, Janco Damasceno, Jose Wander Darling, Andrew Daryanani, Rahul Davis, Jordan de los Santos, Lauren Dean, Julia DeBiase, Erica DeFanti, William Del Castillo, Rene DeLoureiro, Barbara DeMarco, Meg Deng, Andi Dennis, Aidan Denoble, Emily Diaz-Barriga, Gabe Diep, Ronald Ditmore, Miranda Doherty, Jaime Dominici, Matt Dorsey, Jerrell Du, Viola Dubash, Zarius Duffy, Susan Duggan, Brian Dunk, Alexandra Dutra F. Silva, Sthefany Aline Edmonson, Dan Elliott, Clarissa Eng, Jennifer Escobar Tecun, Cindy Eveleth, Brock Fabel, Austin Faculty, Babson Feld, Marjorie Feldman, Annie Fhagen-Smith, Elias Flores, Karla Fludd, K Foley, Tara Foung, Stephen Gago, Alfredo Garabedian, Martina Gasperowicz, Daniel Gatlin, Shatiek Gerber, Ashley Ginden, Blair Goguen, Derek Goldstein, Lee Goldstein, Marissa Gosavi, A Goulet, Allie Goyal, Tia Graham, Renee Grinage, Leandra Grumer, Madison Guillot, Alexandra Gupta, Rupam Gupta, Shreyas Gutierrez, Jorge H. Razi, Shirin Ha, Linh Hallock, Will Hamel, Stephanie Hammond, Paul Hart, C Haskins, Kai Hatchery, Babson Hayes, Caroline Hayes, M He, Hao Healey, Kerry Hebard, J Hegde, P Heller, Jacob Henderson, MacIntyre Henry, Leonard Henry, Patrice Hernandez, Helena Hernandez-Pascual, Yumel Hickey, Brian Hill, Angel Hines, David Hitchcock, Logan Ho, Antonette Ho, Jenny Ho, MaiLinh Ho, Yi Ni Hodgkins, Christina Howard-Gomez, Caitlin Huang, Sydney Huang, Xiaoyi Hui, Eugene Hunter, S Hynes, Colleen Ierardi, Alexis Iradukunda, Quintia Iyer, Dean of Faculty, Bala Jacobs, Rebecca James, CJ James, Jenny James, Keenan Jaworski, Andrew Jean-Baptiste, Jessica Jenkins, Erin Jiang, Rebecca Jones, Margaret Jordan, Melanie Kane, Lexi Karozichian, Taline Katsouris, Christos Katulak, Hilary Kaufman, Jed Keller, Vicky Kendrioski, J Kennedy, Christopher Kershner, Summer Admission Fellow, Adam Khafif, Adam Khetan, Bharat Kim, H Kim, Hansul Kim, Ji Hwan Kim, Rachel Kim, Yerim Kiser, Cheryl Kleynerman, Ilana Kolesnik, Christopher Komornicki, Sophie Kostyk, Brenda Koter, Yaniv Krishnarajah, Kirishika Kuehnle, Morgan Lademo, Oluwarotimi Lagasse, Emily Lamb, Will Lau, Misha Leary, Brenna Lederhos, Michelle Lee, Hwa Mok Lee, James Lee, Junsu Lemke, Susan Levy, Emily Li, Lina Lin, Jin Lin, Xiaocai Lisibach, Kaina Liu, Cheryl Liu, Harry Liu, Sarah Liu, Ziyan Lora, Abner Loyola, Leo Lu, Yating Lucas, Ashley Luu, Kevin Lyons, Cole Lyu, Lingxiao MacCormack, Arline Macias, Karen MacNeil, Heatherjean Maharjan, Ana Mai, Tien Mancha, Ruben Mariano, Lauren Markowitz, Ari Marques, D Matsumura de Oliveira, Rafael Seiji Mattsson, Ken Maude, Jake Mccormack, Anne McCormack, Michelle McDermott, Steven McVey, Katherine Mehta, Raj Mehta, Rishi Melekote, Aswini Merlo, Cathy Metcalfe, Brendan Metellus, Martel Mfuranzima, Cedric Miles, Emily Miller, Jonathan Miller, Maximilian Minden, Courtney Mirza, Ridha Mishler, Stephanie Mitchell, Kevin Mleczko, Jonathan Mondo, J Moore, Leslie Moore, Monica Moody Moreira, Larissa Morgan, Sky Moriggi, Hannah Morrison, Brandon Morton, Grace Mosehle, Salome Muli, E Murphy, Tyler Mustary, Aria Myrick, Brittany Narod, Ryan Newman, Morgan Ning, Priscilla Joy Ning, Xueer Norris, Benjamin Novak, Natalie O'Connor, Sara O'Hanlon, Daniel Obadia, J Obounou, Rebecca Ogrezeanu, Claudia Oliver, Daquan Olson, Hans Onwe, Vanessa Orive, Katina Ortiz Bahamonde, Daniela Park, Christine Patel, Ronak Paul, Jacqueline Paulides, Emma Paulson, Cheri Peterson, Campbell Petrova, Kristiyana Phelan, Olivia Phung, Florenza Pickering, Giovanna Pina, Carolina Pinzon, N Plasencia, Josuel Polakoff, Taras Porte, Cait PR, Babson College Praznik, Walker Program, BRIC Pronin, Sasha Public Relations, Babson College Purnomo, Michelle Qualls, Daniel Queiroz Sena, Debora Radicioni, Brianna Rappoport, Jamie Reeves, Andrea Rega, Katrina Reichardt, G Resker, Lizzie Restrepo, Juliana Reza, Amir Rhee, KP Riveros, Josefa Robie, Jay Romanucci, Jenene Romito, Lorien Ronan, Molly Rosario, Katie Rowledge, Meghan Salad, Muna Saltykova, Anna San Francisco, Babson Sanders-Edwards, Carl Santiago, Jessica Schwartz, Brandon Schwartz, Jake Schwartz, Rebecca Scioli, Richard Sedransk, Eric Selmo, Barbara Sen, Sumer Serna, Hailey Shah, Ashni Sharmin, Atiya Shaukat, Husnain Sheng, Maddie Sheth, Malvika Shin, Jae Shin, Seung Hwan Shiroki, Bessie Shum, Tiffany Siddiqi, Shazeem Sinha, Ayonija Smith, Kathy Smith, Nicole Social Innovation, The Institute for Sol, Food Son, Bob Sosnowski, Donna Speicher, Abby Spitz, Jacob Steiu, Mara-Florina Sterczala, Emily Stetson, Lydia Sulkowski, Adam Sweeney, Kristen Sweeny, Shannon Symanski, Christina Talman, Luke Tan, Kit Tang, Dazheng Tapia, Tiffany Tarawally, Marvin R. Tavakoli, Bahram Taylor, Kent Tenczar Piacitelli, Jenn Thant, Kyaw Thevenoz, Jessica Timmons, Jesseca Tomlinson, Brandon Toudjarska, Iva Tran, Han Truglia, Claribel Truslow, James Turner, Lucy Udeshi, Nishant UG CCD, Guest Employers Valencia, Andres Vargas, Abigail Vaziri, K Vick, Jacob Vogt, Lauren Voloshin, Helen Wanderley, Joana Wang, Calvin Wang, David Wang, Jinming Thomas Wang, Lei Weiner, Emily Whitford, Rayshawn Whitmore, Petia Williams, Justin Woods Curtin, Linda Woodward, Emily Wu, Kevin Yang, Nancy Yang, Zoe Yapijakis, Nicole Yarlagadda, Swapnika Yilmaz, Gizem Yim, Sarah Yoon, Christine Yu, Eric Yun, Albert Zabinski, Zeke Zhu, Adanla Zhu, Sophia Zhu, Winnie
Select Category Undergraduate Blog Graduate Blog News & Announcements Blog Faculty & Leadership Blog Living Entrepreneurship Blog Creating Social Value Blog
Archives
Select Month
May 2023 (1)
April 2023 (1)
February 2023 (1)
December 2022 (1)
July 2022 (1)
March 2022 (1)
February 2022 (1)
January 2022 (1)
December 2021 (3)
November 2021 (2)
October 2021 (3)
September 2021 (2)
July 2021 (3)
June 2021 (1)
December 2020 (2)
November 2020 (4)
October 2020 (1)
September 2020 (4)
August 2020 (41)
July 2020 (58)
June 2020 (11)
May 2020 (4)
March 2020 (5)
February 2020 (7)
January 2020 (3)
December 2019 (5)
November 2019 (13)
October 2019 (16)
September 2019 (11)
August 2019 (68)
July 2019 (106)
June 2019 (65)
May 2019 (14)
April 2019 (16)
March 2019 (24)
February 2019 (25)
January 2019 (8)
December 2018 (18)
November 2018 (27)
October 2018 (27)
September 2018 (20)
August 2018 (74)
July 2018 (102)
June 2018 (76)
May 2018 (29)
April 2018 (38)
March 2018 (47)
February 2018 (47)
January 2018 (34)
December 2017 (35)
November 2017 (59)
October 2017 (52)
September 2017 (40)
August 2017 (101)
July 2017 (108)
June 2017 (71)
May 2017 (46)
April 2017 (46)
March 2017 (74)
February 2017 (78)
January 2017 (43)
December 2016 (46)
November 2016 (66)
October 2016 (66)
September 2016 (48)
August 2016 (73)
July 2016 (82)
June 2016 (65)
May 2016 (46)
April 2016 (72)
March 2016 (75)
February 2016 (55)
January 2016 (37)
December 2015 (48)
November 2015 (53)
October 2015 (48)
September 2015 (36)
August 2015 (64)
July 2015 (49)
June 2015 (34)
May 2015 (34)
April 2015 (52)
March 2015 (57)
February 2015 (50)
January 2015 (31)
December 2014 (40)
November 2014 (62)
October 2014 (79)
September 2014 (38)
August 2014 (41)
July 2014 (59)
June 2014 (37)
May 2014 (27)
April 2014 (47)
March 2014 (51)
February 2014 (37)
January 2014 (39)
December 2013 (37)
November 2013 (52)
October 2013 (67)
September 2013 (33)
August 2013 (44)
July 2013 (59)
June 2013 (54)
May 2013 (34)
April 2013 (38)
March 2013 (68)
February 2013 (54)
January 2013 (43)
December 2012 (8)
November 2012 (2)
October 2012 (2)
August 2012 (8)
April 2012 (2)
March 2012 (12)
January 2012 (14)
December 2011 (2)
November 2011 (5)
October 2011 (3)
September 2011 (10)
August 2011 (8)
July 2011 (2)
June 2011 (5)
May 2011 (10)
April 2011 (13)
March 2011 (26)
February 2011 (27)
January 2011 (17)
December 2010 (16)
November 2010 (8)
October 2010 (43)
September 2010 (62)
August 2010 (43)
July 2010 (24)
June 2010 (12)
May 2010 (12)
April 2010 (16)
March 2010 (23)
February 2010 (21)
January 2010 (15)
December 2009 (22)
November 2009 (25)
October 2009 (24)
September 2009 (10)
August 2009 (4)
July 2009 (5)
June 2009 (4)
May 2009 (6)
April 2009 (5)
March 2009 (10)
February 2009 (10)
January 2009 (1)
December 2008 (5)
November 2008 (7)
October 2008 (11)
September 2008 (5)
August 2008 (3)
June 2008 (4)
May 2008 (2)
April 2008 (4)
March 2008 (2)
February 2008 (7)
January 2008 (6)
December 2007 (4)
November 2007 (5)
October 2007 (8)
September 2007 (3)
August 2007 (8)
July 2007 (2)
June 2007 (5)
May 2007 (5)
April 2007 (5)
March 2007 (15)
February 2007 (8)
January 2007 (8)
Babson
Babson SVP
Blank Center
Butler Venture Accelerator
Career Development
Entrepreneurial Thought and Action
Entrepreneurship
Events
internship
Internships
Networking
Startups
Summer Internship
Summer Venture Program
Undergraduate
