Tag: Making Sustainability Sustainable

Sustainability’s Dirty Little Secret: Most Customers Don’t Care.

By Lynnette McIntire, CEO of Silver Birch Communications, Former Director of Sustainability at UPS, and Lewis Institute Senior Fellow in Social Innovation. The Lewis Institute is proud to give thought leaders, innovators and risk takers in their fields a platform to share their perspective with our community. The opinions expressed here are their own. First,…

Posted In Creating Social Value Blog